Supplying Organizations with Critical Information for Effective Decision Making and Solution Development

Convenient downtown Ottawa location
Rooms with or without computers
High speed internet access
Experienced on-site bilingual facilitators
Tech support included
Proctoring available

Best Employers Award for 50 Plus Canadians™ (BEA) competition was created by the Workplace Institute to recognize and reward organizations for innovative and effective programs or initiatives that lead the way to best practices for 50-plus workers while achieving organizational goals.

Boomer-Friendly Technology Sweeping the Market

Jul 19, 2010

iPad

Apple and AT&T launching technology tailored for the Boomer Market

Youngsters take notice! Apple is hip to the Baby Boomer generation and shows no signs of letting up. The Apple I-Pad, AT&T Pantech Ease and even the I-Phone 4 have been designed with Baby Boomers in mind. For good measure, Baby Boomers are expected to outspend their younger counterparts by a trillion dollars in 2010. 

The I-Pad is already being touted as a hit among Baby Boomers. Apple’s release of the I-Pad is considered to be the first Apple Computer designed for Boomers, with simplified features and a larger screen that the I-Phone.

Barbara Jaworski, Canada's leading expert on the 50-plus demographic, can provide your audience the latest trends in boomer techonlogy. From phones designed specifically for this demographic, to baby boomer apps, Barbara is a knowledge leader in boomer technology. Barbara will also shed light on:

  • Why the Apple I-Pad is the perfect Baby Boomer product
  • Future technologies that will be embraced and used by Boomers
  • How Baby Boomers are using technology to enhance their productivity, health and happiness
  • What Baby Boomers expect from a technology product

 
Story Details and Facts:

  • According to a report by AARP Boomers are the fastest-growing age segment on such social-networking sites as Facebook, and many log on at least once a day.
  • The Apple I-Pad has already sold over 2 million units

More on Barbara Jaworski

  • To view Barbara’s full media profile click here
  • Author of KAA-BOOM! How to Engage the 50-Plus Worker and Beat the Workforce Crisis
  • Founder of the Workplace Institute
  • Founder of the Best Employers Award for 50 Plus Canadians
     

 

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